AJ Bell Junior ISA Review 2026/27: £30 Cap, £9,000 Allowance, and Why Two Rivals Are Free
AJ Bell's Junior ISA platform charge is 0.25% a year, capped at £2.50 a month on shares — £30 for an entire tax year, no matter how big the pot. That cap is a pound a month lower than the £3.50/month shares cap on AJ Bell's adult ISA, a hidden tier that almost no provider advertises and one of the few places in UK personal finance where children get a structurally better deal than their parents. There is a problem with this pitch, and it is hiding in plain sight: two of AJ Bell's biggest rivals charge nothing at all. Hargreaves Lansdown's Junior ISA carries a 0% annual account charge and zero online dealing fees inside the JISA wrapper. Fidelity charges no service fee on its Junior ISA either. AJ Bell, with its modest but non-zero cap, is the priciest of the three big-name JISAs. This review is for parents and grandparents deciding where to open a Junior ISA for the 2026/27 tax year. We cover the actual fee structure, the dealing costs, the JISA-specific cap that's easy to miss, the total annual cost once fund OCFs are layered on, and the narrow set of cases where AJ Bell's £30/year is worth paying over the free alternatives. The verdict, if you want it up front: AJ Bell is a competent middle-of-the-pack option, but on price alone it loses to Hargreaves and Fidelity. Pick it for ecosystem reasons, not for the cap.