How a cash ISA transfer works: the step-by-step process
A cash ISA transfer is initiated through your new provider, not your old one. This is the most important procedural point — and the one that trips up the most people.
Step 1: Choose your new cash ISA provider and account.
Step 2: Contact the new provider (usually online) and request a transfer. You'll complete an ISA transfer form that authorises them to contact your old provider on your behalf.
Step 3: The new provider handles everything. They request the transfer, your old provider processes it, and the money moves between institutions. You don't need to contact your old provider at all.
Step 4: Your money arrives in the new ISA with its full tax-free status preserved.
The maximum timeline is 15 working days for cash ISA to cash ISA transfers. For transfers involving stocks and shares ISAs, innovative finance ISAs, or cross-type transfers, the maximum is 30 calendar days.
The critical rule: never withdraw the money yourself and redeposit it. If you take £15,000 out of your old ISA and put it into a new one manually, HMRC treats that £15,000 as a new subscription counting against your £20,000 annual allowance. The tax-free status of those previous years' subscriptions is gone forever.